Monuta wants to enable elderly people to feel completely in charge of their lives.
This group is often stereotyped, so we wanted to show that age is nothing but a mindset.
Innovation strategy & product design
Design a strategy & service that empowers elderly people to live happily at home for a longer period of time
Empowering the elderly is mostly about giving back their agency. Current digital solutions often miss the right tone and can sometimes even belittle - rather than empower- the elderly.
A positive health platform where “silver influencers” keep each other updated on nifty life hacks to live life to the fullest. At every age.
Want to hear more about this project?
Send an email to: email@example.com